An Evening with Jeanne Beker

There are a number of reasons why marketers should be attending AMA Toronto’s event with Jeanne Beker, but because you’re reading about it here, you can save 50% on your ticket which includes a copy of her new book!

Taking place March 4th at IBM Canada’s office, join in for an exclusive event featuring the legendary Jeanne Beker, hosted by AMA Toronto. This is a unique opportunity to hear from one of the most influential figures in fashion marketing and get a copy of her latest book, “Heart on My Sleeve: Stories from a Life Well Worn.” Here are four compelling reasons why you should attend:

1. Pioneering Fashion Television:

Jeanne Beker revolutionized fashion journalism with her iconic show, Fashion Television, which ran for 27 years. She brought the world of fashion into our living rooms, making high fashion accessible to everyone and setting a new standard for fashion media.

2. Championing Canadian Designers:

Jeanne has been a tireless advocate for Canadian fashion, promoting local designers on a global stage. Her efforts have significantly increased the visibility and recognition of Canadian talent, helping to shape the country’s fashion identity.

3. Innovating Digital Fashion Media:

As one of the first to embrace digital media, Jeanne helped pioneer fashion on the internet. Her work with MCI in 1995 as the editorial director of the web’s first fashion site paved the way for the digital fashion landscape we know today.

4. Inspiring Through Storytelling:

In her new memoir, “Heart on My Sleeve,” Jeanne shares personal stories and life lessons through the lens of her wardrobe. This book offers a unique and intimate look at her journey, filled with anecdotes about her interactions with fashion icons like Karl Lagerfeld, Madonna, and Beyoncé.

Induction into Canada’s Marketing Hall of Legends:

Jeanne Beker’s contributions to the fashion industry have been recognized with her induction into Canada’s Marketing Hall of Legends. This prestigious honor celebrates her lifetime achievements and her impact on marketing and fashion.

Don’t miss this chance to be inspired by Jeanne Beker’s incredible journey and gain valuable insights into the world of fashion marketing. Secure your spot today and get ready to be captivated by one of the industry’s most influential voices. Grab your ticket Now using Promo Code: Guest2025 to save over 50% off the Non Member ticket