BMA Carolinas Presents: Charlotte B2B Marketing Executive Panel 2017

Join BMA Carolinas as we host a panel of Charlotte’s top B2B marketing executives at our annual February luncheon. Hear directly from these experienced marketing leaders about their tactics and strategies, including what worked best for their businesses in 2016. Specific topics include:

Successes and Challenges – what were some of their biggest marketing wins in 2016? What were some of their challenges and how did they overcome these?

Successes and Challenges – what were some of their biggest marketing wins in 2016? What were some of their challenges and how did they overcome these?

Content Strategy – what role did it play in each organization’s success last year?

Traditional Marketing – what place does traditional marketing have in the B2B space? How does it work with digital marketing to see maximum success?

Resource Allocation – how did they distribute budget to ensure maximum success? Where did they see the best ROI?

Looking Forward – what trends do they foresee in 2017 and beyond?

You’ll learn the answers to these questions and much more. Don’t miss out on this rare opportunity to hear from these top marketing executives and gain insight into their marketing successes and predictions.

DATE AND TIME:

LOCATION:

PANELISTS

– Carolina Atkinson, VP of Marketing, Peg Perego

– Annette Carroll, Director Marketing Communications, Sealed Air Corporation

– Chad Hartman, Director of Marketing, Tropical Foods & Healthy Home Market

– Marie Neal, Director of Marketing Communications, Alacrity Services, a Lowe’s Company

– Moderator: Cheryl Richardson Tuning, Vice President, Marketing, Elior North America

REGISTER: https://www.eventbrite.com/e/charlotte-b2b-marketing-executive-panel-2017-tickets-31660093191