News + Insights
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The Mobile-Only Strategy Imperative
How long will the personal computer – as we have known it to date- be relevant? If you look at any data points surrounding mobile...
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Where Digital Creative Is Different
It was an interesting question. Recently, a marketing professional with a major brand asked me this question: “typically, we brief the digital marketing team after...
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Copying Apple
Something has been bothering me, lately. It’s not overt. It’s not obvious. But… it’s there. Some will make the argument that Apple is loosing a...
